Our

Journey

Establishment and Initial Client Acquisition

Our first client was China's First Automobile Works (FAW), a big success story for the company. From there we were able secure customers such as Johnson Controls, Great Wall Motors and last, but not least, BYD, a Chinese multinational company primarily operating in the automotive and renewable energy industries.

In 2007, we were certified with the International Automotive Task Force (IATF) 16949 and our first Lumbar support product was in mass production. We were moving forward and on our way to being a global supplier. 

Changzhou, China

Taking the Company Global was a huge step for ND Innovation

We began global deployment of products in 2013 starting with Lear Global and Borse and our interior components were designated globally in the G38 BMW 5 Series. We exceeded $100 million in annual production value for suspension products. 

In 2018, our first Pneumatic Lumbar support product went into mass production and we were able to acquire Comfort System projects from CHAN, BAIC, Dongfeng and Chery. During this time, we also became a supplier to General Motors. The next step was to establish an in-house Research and Development team to enhance our already successful line of Comfort Systems.

Detroit, MI, United States of America

Research and Development of new products

2020 marked the launch of our first heated, ventilated and pneumatic massage product into mass production. As a direct result, we secured comfort system projects with NIO, Xpeng, GWM, Geely, BYD, IM, Xiaomi and GAC. Once again we also became suppliers to FAW and their Audi New Energy.  

In 2021, we obtained international PCT patent authorization and in 2022, we exceeded 100 million units of backrest suspension products produced. 

In 2023, we were very excited to complete and open our North American Research and Development office in Northville, Michigan and set up a factory site in Silao, Mexico. . 

Northville, MI, United States of America

We look to the Future of Comfort Systems

2024 marks the completion of our Global headquarters and surpassing $153 million in annual USD sales. 

ND Innovation is forecasted to hold 30% of the Global seat comfort market share b y 2025. 

Global